Black Hat SEO in Blog Networking 0
There is nothing wrong with blogs or group of blogs connecting with each other to propagate interaction. The purpose of forming a network is usually to help the blogs in the network to increase revenue derived from advertising specifically with online advertisements. It becomes a black-hat SEO practice when it is being used to bestow a false semblance of authority to chosen websites.
This practice has come to the attention of Google forcing it to penalize concerned sites for what is considered unethical behavior. Websites numbering by the hundreds were removed from the search index thereby allowing conforming sites to advance accordingly in ranking. Judging by the number of removed sites, it is quite apparent that some SEO providers continue to test the limits of their practice.
Concern with high Google ranking continues to preoccupy the attention of SEO providers since the parameters are not clearly defined. Because of the obvious benefits of high ranking, not a few try to bypass the basic intent of Google to provide unque and relevant search results instead of a series of search results coming from a single source.
The intent of monopolizing the attention of online searchers is obvious. When such type of blog networks succeed in crowding the search area, there is less room for more relevant sites to be found in the first page. The efforts of black-hat blog networking results to the burying of more deserving sites in the back-list when they should be included in the primary list of search results. There is absolutely nothing wrong when blogs work together for the shared benefit of the group as long as they are done ethically and without deceit or intent to deceive.