Starting a blog can be a great way to express your feelings and reach out to an audience on a large scale. If you have been looking for a form of self-expression and a way to process your thoughts day to day this can be a great outlet.
Sometimes just writing a blog isn’t enough, however. Many people want to take it to the next level and gain a large following. The question of how to make that happen is a matter of a certain formula which most people with successful blogs follow. Here is how they do it.
Be Vulnerable and Authentic
By sharing your own personal struggles and experiences you can invite other people to have the same openness in their own lives. Blogging can be considered a form of art since it is baring your soul on a deeply personal level depending on your content.
People respond very well to posts that vulnerably describe their individual human condition in a raw way. Storytelling your life experience in a compelling and totally honest way is inspiring. If you show fearlessness at sharing your journeys about anything from struggling with addiction to going through a divorce. People respond well to honest accounts of life challenges.
Keep Content Engaging
Make sure that you are posting content which keeps readers engaged. This can be achieved by either asking them to partake by asking questions or simply posting things that grab their attention and keep them coming back for more.
The things you post should be exciting and riveting and keep people on their toes. If you post things that are middle of the road content then people’s attention will start to dwindle and they won’t be thirsty to return for more of your posts.
A good personal blog should be no different from a great tv show. There should be something familiar about each episode which makes them want to come back for more, yet keep new content fresh and unlike the last. This can be a tricky balance and one which can make or break your readership.
Start a Facebook Group
Starting a Facebook group is a great way to inform your readers of when you have new posts. You can not only engage the audience that you already have and keep them coming back for more, but you can bring in new readers this way as well.
A group creates a community atmosphere where your readers get to participate as well and have an outlet to be able to communicate with you, the author.
You can also run ads for your group or page which invites new people of the demographics of your choice to join and give greater visibility to your blog.