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Gawker Media Clinches Traffic Record

The Gawker Media network’s traffic hit a record high last October — 297 million pageviews for 12 sites, to be exact.

Quoting their official announcement:

The more important numbers to our marketers, however, are audience figures! Gawker, Gizmodo, Kotaku, Jezebel, et al now reach a total of

13 million US uniques
22 million global uniques

Congrats to Gawker Media for this milestone!

Gawker Media Traffic Hits All-Time High

The latest announcement from the Gawker Media network reads:

With a subtle peak, July 2008 surpassed the previous all-time traffic record (January’s MacWorld spike) to set a brand new record of 254 million monthly pageviews! For benchmarking against other publishers, that’s twice what the Los Angeles Times’ site LATimes.com received in July (source: Editor & Publisher). With growth over May and June at just over 6% each month, Gawker Media has resumed an aggressive but normalized upward trend.

This confirms the results of Bloggasm’s Simon Owens’ earlier research, which showed that the network’s new pay rates are having a great effect on traffic.

Gawker Media’s New Pay Rates Effective?

Last month, we reported on the Gawker Media Network’s lowering of its writers’ pay rates. Their new system pays writers based on the number of page views their posts generate.

Well, it appears that this new system is working for the network, based on the results of a research conducted by Bloggasm’s Simon Owens.

According to Simon (no pun intended!):

So now that six months have passed, has the new system resulted in increased traffic? To find this out I analyzed Site Meter statistics for 11 Gawker Media blogs (I didn’t include Io9 since it only recently launched). Overall, traffic for all Gawker blogs combined saw a 40% increase in page views. Each individual blog experienced an average increase of 49%.

Read the full results for each Gawker blog here. Great job, Simon.

Gawker Media Cuts Writers’ Pay Rates

The Gawker Media Network has substantially cut its writers’ pay rates, according to Radar Online:

[For] the second and…third quarters of 2008, the company has reduced the rate of pay per pageview. Other Gawker Media sites, including Jezebel, also had their pageview rate cut.

At the beginning of the year, the pay rate per pageview on Gawker was $7.50, according to Portfolio’s Felix Salmon; it went to $6.50 for the next quarter and it is now $5. (Other sites vary, based on overall traffic and ad rate.)

The article’s writer, Choire Sicha goes on to provide an opinion on Gawker’s pay model

The ultimate flaw in the company’s logic regarding its pay scheme seems obvious. The website’s income should escalate when the site’s pageviews rise—unless, for instance, some high-end advertisers regard it as too tabloid a product, and ad rates have dropped. (Unlikely.)

So more ad inventory—actual pages served—should mean more income for the company—particularly since Gawker seems to be mostly increasing in pageviews not attached to any writer. At the same time, reducing the cost of the creation of that inventory also gets the company more of the income that is attached to a writer. Kicking down less money to the workers seems, at best, cheap.

Read the full article here.

Performancing Blog Awards Winners

Performancing.com has announced the winners of their 2007 Performancing Blog Awards. An excerpt from their announcement:

With help from our readers, Performancing chose 28 awards categories (one half of our collective brain wishes we could have done more, the other half wishes we had done less;-) and nominated six candidates per category.

With over 61,000 votes in one week of voting (Readers’ Choice) and ongoing behind the scenes deliberation (Editors’ Choice) we’ve selected the winners of this year’s Performancing Blog Awards.

Read the list of winners here.

Traffic Milestone for Shiny Media Sites

Shiny Media reports that its Pies football sites (Arsenal Pies, Chelsea Pies, Liverpool Pies, Manunited Pies and Spurs Pies) have attracted over 600,000 readers last November — more than the half a million readers per month by the end of 2007 they hoped for in the August launch.

The network isn’t stopping there:

We are now aiming for one million readers per month across the whole network by the end of the season.

Know More Media Reaches Two Milestones

The Know More Media blog network has achieved two impressive milestones in the past days, underlining its growing strength and importance in the blogosphere today.

Last Tuesday, Know More Media announced their 10 millionth visit in less than two years:

Know More Media started just over 19 months ago with a handful of authors willing to band together to deliver business news and information to an audience eager for niche business news and information. Since then our network of blogs has expanded to more than 50 active business blogs and has passed several traffic milestones.

The following day, the blog network revealed that they have just published their 50,000th blog post:

If we assume that the average post is about 150 words, we have published at least 7,500,000 words, which is roughly the equivalent of 75 average full-length novels. When I consider the technology, time, and human power it takes to produce that much original content online, it becomes truly astounding.

Congratulations to Know More Media for both feats.

Online Security Blog Launched by Google

Google Blog LogoTaking the initiative in the growing concern for blog sites that are being infected or hacked, Google has launched an online security blog to take on the issue at hand. Some of these malicious practices include that of browser hijacks and spyware infections, most of which are not immediately detected by the site owners and make the lives of online viewers very much inconvenient. Here is an excerpt from the latest move by Google regarding online security:

Online security is an important topic for Google, our users, and anyone who uses the Internet. The related issues are complex and dynamic and we’ve been looking for a way to foster discussion on the topic and keep users informed. Thus, we’ve started this blog where we hope to periodically provide updates on recent trends, interesting findings, and efforts related to online security. Among the issues we’ll tackle is malware, which is the subject of our inaugural post.

Malware — surreptitious software capable of stealing sensitive information from your computer — is increasingly spreading over the web. Visiting a compromised web server with a vulnerable browser or plugins can result in your system being infected with a whole variety of malware without any interaction on your part. Software installations that leverage exploits are termed “drive-by downloads”. To protect Google’s users from this threat, we started an anti-malware effort about a year ago. As a result, we can warn you in our search results if we know of a site to be harmful and even prevent exploits from loading with Google Desktop Search.

Source: Introducing Google’s Online Security Efforts

[tags]online security, blog sites, blog networks, blog news, google blog, google news[/tags]

Typepad’s New Web Page Creation Option Offering

The advent of blogging has served as a good alternative towards the usual web pages that people have been conceptualizing as of late and TypePad developers know this all too well. With this in mind, blog sites have become the ideal alternative towards putting up web sites, focusing more on content rather than images.

TypePad has offered a new TypePad page that allows users to setup websites as an individual blog. With the trend imminent, it is certain that this new offering will be taken up by millions. Here are some excerpts from this new development news of TypePad:

“If you’re a TypePad blogger, we know you’re serious about making a great blog. But what about the parts of your site that don’t fit into your blog? A detailed contact page listing all the ways someone can get in touch. What about a biography that explains just how you became such an expert on the topic you blog about? Or, maybe your business’s blog needs a good set of directions to your office, along with a map. A couple extra pages on your site would add a lot of power and flexibility to your blog.

With the new TypePad Pages, you can use all the power of TypePad’s posting tools to create as many individual web pages as you want. And those pages have all the power of TypePad’s widgets and rich media features, automatically inheriting the look and feel you’ve chosen for your blog.

The TypePad interface you use every day to update your blog now lets you create a web page as easily as you’d write a post. (That means you don’t have to learn any complicated new tools.) And you can even set a Page to be the home page for your blog, so it’s the first thing readers see when they go to your URL. “
Go beyond blogging with TypePad Pages

[tags]typepad, blogging, blogger, problogger, problogging, web sites, web pages[/tags]

Google Introduces History Tracking

With the every gaining popularity of Google, the advanced ways to help enhance the various ways to make searching and other related online queries and needs has been among the priorities of the search engine giant. To date, it has now added another feature that of which is providing a history tracker to aid people from looking back at visited sites so that they would not have to do new queries of the same nature and simply go back towards the site they last visited directly.

The twist here is that saved cookies pertaining to the sites are not stored on the local machine. Google will host them for the user. Here is a better overview:

“If you remember seeing something online, you’ll be able to find it faster and from any computer with Web History,” Payam Shodjai, Google’s product manager for personalization, wrote in a post to the Google blog late Thursday. “It’s your slice of the web, at your fingertips.”

The feature works in a manner similar to the way in which web browsing software like Microsoft’s Internet Explorer, Mozilla’s Firefox, and Opera do, recording a list of pages that have been opened. However, unlike a web browser, the data is stored on Google’s servers, and users can gain access to the information from any computer with an internet connection and a web browser. – Google adds history tracking to search engine

[tags]google, google history tracking, google cookies[/tags]


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