Marketing your blog doesn’t have to mean paying hundreds for billboards, or multiple Facebook advertising campaigns. Your marketing efforts can be completely free with the right tactics.
The web is full of resources from free design tools to marketing strategies, to guides on what makes a successful blog. Take a look at some of these free marketing resources and grow your blog’s popularity without spending a penny.
Read Articles from Successful Bloggers
Many successful people attribute their success to emulating people they admire. By studying the ways of people who have achieved your same goals, you can the best possible methods. Top Hollywood Producer and Director James Cameron says, “If you set your goals ridiculously high and it’s a failure, you will fail above everyone else’s success.”
Absorb all the stories of success and failures of the bloggers you admire and learn from their experiences. These articles are usually free or located in their blogs. Use this resource for your learning curve and be the best you can be in a much shorter time.
Leave Comments on Other Blogs
Leaving comments on other blogs and people’s social media is a great way to link to your page with a huge amount of visibility. When leaving comments try to naturally integrate a link to your content rather than be an obnoxious self-promoter.
Authentic integration of a link to your website is the most sincere and effective way to draw new followers.
Free Design Templates
Many people shy away at the idea of spending money on web designers so they cut corners and design their page on their own which when done by someone without an artistic eye can result in a poor design and a non-user friendly interface.
Many websites offer free design tools which include hundreds of fonts, design templates, and graphics. Some of the higher quality templates are sold for a small fee.
Do some website comparisons and take a look at the best option for you and your aesthetic. Perhaps a free template is the best option for you, or you’re willing to put in a little extra money to buy a design.
Use Your Headlines
Whether it be your Facebook account or your Instagram, take advantage of the space for text provided in your headlines.
Include a small bio about yourself and what your blog is about including a call to action such as, “Follow This Link To Learn More About Organic Cooking” or whatever your niche is. Usually, social media will make this a hyperlink for you so that your visitor can visit your blog with only one click.
By always taking advantage of the space provided to you for marketing on your social media accounts, you are maximizing your visibility and potential for new followers.