Dating, everyone has to go through it at some point in their life, and some people will go through it again and again. This is one of the reasons why dating blogs and website will continue to remain well read places on the internet. You don’t have to run a matchmaking service or app on order to start your own dating blog.
Whether you want to have a dating blog that’s for anyone and everyone, or you want something tailored to certain individuals, you need to make sure you get it started right, and that you are marketing it properly. Your dating blog can be for first time daters, or for those getting back out there after the end of a long term relationship. Here’s how to do it.
Who You’re Blogging For
Your blog itself, and your marketing plan as well, both need to revolve around who you’re blogging for. Determine if your dating blog is going to be directed at women or at men, and what ages. What you tell a millennial about dating is likely going to differ a lot from what you would tell a baby boomer.
You also want to decide what kind of dates you’re going to talk about. Is it a romantic blog, a casual blog, or something in between. Your site can be for multiple genders, or even multiple age ranges, and you can simply set up different page categories for the different types of dating you cover.
Whatever your focus, you want to know what it is before you get your blog all set up and going. This will help you design your blog better, and plan out your marketing scheme better. Who you are marketing to and writing posts to, will help determine where and how you want to advertise.
What You’re Blogging About
Do you want a dating blog that helps people find their true love? Then focus on that type of date, rather than things like hookups and one night stands. If you want to be more of a causal dating blog, don’t spend a lot of time talking about soul mates.
There are a million article ideas out there when it comes to dating tips and advice. Just find your focus and go with it. If your blog isn’t going to be completely focused, at least make sure to have your articles split up into categories so people can find the types of articles they are looking for when they visit your website.
The most important thing is to make sure that you are giving your readers useful information that can translate well from the pages of the internet into their lives. If they try your date tips and they consistently don’t work, it’s pretty likely they are going to be unhappy and share that unhappiness with fellow readers. Be well researched, and give great dating tips and your blog will take off in no time.