Twitter may be the hottest thing on the internet right now but even with its popularity the microblogging platform that has become the platform of choice for many celebrities and artists has yet to make money.
The people behind Twitter are now trying to make the venture profitable by changing its terms to potentially open itself up to advertisers.
In the Twitter blog, Biz Stone the co-founder of Twitter, said that they are trying to “keep our options” open.
There were no exact details given about how to open Twitter to advertisers. But the company has been studying different ways to generate revenue from the service that has seen phenomenal growth since it went public in 2006. Some of the other ways being thought of is to charge for commercial accounts.
Also recently, Twitter started giving out authenticity badges as a sign that the person who owns the account is who they say they are. This has been seen as something that corporate entities may be interested in buying.